Press that pays off.
Welcome to OG PR, we’re an old school, traditional public relations agency with a phone and a list, leveraging new school AI tools that keep us accountable and productive.
What we do best
We help make great headlines happen by help our clients tell newsworthy stories that reporters care to cover. We understand that traditional press attention cannot be bought like ads, it has to be earned.
Because of that understanding, we’re so confident of our results, we keep clients updated daily on a 24-7 transparent AI-driven dashboard.
Headlines we helped make.
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![guardian desjardins merger]()
Guardian's merger with Desjarins brings scale, 'access to permanent capital'
Investment Executive
Featuring George Mavroudis, President and CEO, DGAM and Guardian Capital
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Three AI stocks this $6-billion money manager likes right now
Globe Advisor, Globe and Mail
Featuring Sri Iyer, Head of I3 Investments, Guardian Capital LP
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'We've actually been using AI to forecast dividend growth since 2018'
BNN Bloomberg
Featuring Fiona Wilson, Senior Portfolio Manager, Guardian Capital LP
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On the Move
Globe Advisor, Globe and Mail
Featuring Jeff Lucyk, Head of Sales, Hamilton ETFs
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Intel soars on Q1 earnings beat
BNN Bloomberg
Featuring Elliot Johnson, Chief Investment Officer, Evolve ETFs
What we offer
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You want to get out there, we help you do it, in a way that resonates with media and your team. We don’t pitch fluff.
This is a high touch service, where we are a mini-extension of your in-house marketing or communications team. We book the opportunities, we prep executives for the opportunities, and handle all of the reporting follow-up. So you can go focus on all of the sh*t you’ve got to do.
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So you don’t need a full-service relationship, but you’ve got a media opportunity coming and don’t want to F*up. Whether it’s Dragons’ Den or Bloomberg News, we’ve got you.
Book us in at an hourly rate, with no commitments. And crush it!
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You know you need media coverage. You have a team that can get it done, but they never worked in a newsroom, so you need a strategy and some help.
We set you up with an entire media strategy and outreach plan to go DIY.
Who we are
Olivia Glauberzon is a seasoned journalist and communications expert, with over a decade of experience serving newsrooms across Canada and the U.S., as a reporter and media relations representative.
She has appeared on Dragons Den, Bloomberg News, CBC News and written for the Globe and Mail, the Toronto Star and Investment Executive.
Frequently Asked Questions
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We hear this a lot. At the end of the day, misquotes happen not because a reporter wants to make a fool of their subjects, but because the subjects don’t always understand media interviews are not conversations.
People chat in away not realize EVERYTHING gets written down. So it’s about understanding how to be authentic, but in a way you’re happy to be quoted on.
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The short answer is no because earned media isn’t ads. If you want guarantees, that isn’t what we do.
The real answer is we are confident we can deliver what you expect, because we know newsrooms and have the right relationships that get it done.
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Anyone with prep can do media.
Yes, there are the naturals who naturally thrive in spotlight. But turtles in the right conditions can breakout of their shells when they need to. It’s about knowing how to say your story. And prep, prep and more prep.
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Call us any time 416-305-2445. Or email olivia@og-pr.com
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Did they use to work as reporters? Do they really understand media? Were they pitching journalists 1:1 or spamming a big list saying they did something?
Were they tracking all of their efforts and following up, then following up again, again and again.
We grind until we get you coverage.
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We aren’t fluffy, but we are funny. At the end of the day, we hope you enjoy the media part of your role, viewing journalists as allies and helping make news better all around.
Don’t be shy.
